Introducing the gang
Each of the cute, collectible plush toys come with their own message on the benefits of healthy eating.
Leading the Goodness Gang is Sally Strawberry, sweet and tasty and helping the heart beat the way it should, while Benny Banana is packed with vitamins to ensure plenty of energy for learning and playtime. Gary Garlic is full of flavour and good for the heart. Meanwhile, boosting the immune system is Betty Broccoli’s speciality.
Charlie Carrot is the protector of teeth and gums and improves eye-sight and while Anna Aubergine might be a funny purple colour, she is packed full of vitamins to help bones grow big and strong. Finally, there’s Pamela Pear who is juicy, sweet and helps with healing.
To reinforce the message of healthy eating and nutrition, the Goodness Gang mascots will be visiting stores and schools in the Western Cape over the next few months.
Selected Western Cape schools will be visited by the Goodness Gang puppet show, while ‘Fresh Cooking with the Goodness Gang’ cooking classes will be held at seven selected Food Lover’s Market stores over the school holidays in October. For additional information on the Goodness Gang puppet shows and the ‘Fresh Cooking with the Goodness Gang’ cooking classes visit Food Lover’s Market.
The campaign runs from August to the end of January 2017. The Goodness Gang is exclusively available at Western Cape Food Lover’s Market stores.
