Maputo International Advertising Festival News Zambia

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    Maputo Festival set for end of May 2014

    The 9th Maputo International Advertising Festival takes place from 26-29 May 2014. It is organised by AMEP - the Mozambican Association of Marketing, Advertising and Public Relations Companies.
    Maputo Festival set for end of May 2014

    The purpose of the event is the promotion of advertising activity, through recognition of the quality of the advertising and institutional work exhibited and distributed, awarding prizes to those pieces which, because of their creativity and originality, make a contribution to the international advertising market.

    The 9th Maputo International Advertising Festival is open to all advertising agencies and producers from any part of the world.

    Competing works will be from the areas of TV/Cinema, Radio, Print/Poster/Billboard and the Internet. Their rationale should be advertising, either of producer and consumer goods, services, companies or institutions. They should be signed by really existing products, services, companies or institutions and they must have been intended for display and distribution.

    Pieces shall be admitted to the competition, if they were created and can be proved to have been distributed in the period between 1 April 2013 and 30 April 2014. The period for entering pieces for the competition, through payment of the respective fee, is from 1-15 May 2014.

    There are two categories of Awards - the Shell Awards and the Technical Awards.

    The following prizes will be awarded:

    Shell Awards

    Golden Shell, Silver Shell and Bronze Shell for each of the media - TV/Cinema, Radio, Print/Poster/Billboard, Internet Site, Internet Banner and Internet Promotion.
    Grand Prix TV/Cinema Awards
    Grand Prix Radio Award
    Grand Prix Print, Poster and Billboard Award
    Grand Prix Internet Award

    For all the media in the competition, the advertising works should be registered in one of the following categories:

    Category 1 - Food, Drink and the Hotel Industry
    Category 2 - Audio-visual and electronic products, goods for equipping, maintaining and decorating the home/office
    Category 3 - Personal and hygiene articles
    Category 4- Culture and Free time
    Category 5 - Automobile and Various services
    Category 6 - Campaign
    Category 7 - Integrated Campaign
    Category 8 - Social Responsibility
    Category 9 - For Students

    Technical Awards

    In the Category of Technical Awards, only one prize will be awarded to the winner in each of the categories below. In this competition there are nine categories (four in media, three in video, and two in radio). The works competing must obligatorily mention the names of the professionals involved.
    The candidate pieces may be presented by agencies and by producers and only by these.

    Submission of the piece to the competition should be accompanied by a technical information note explaining the method and the technique involved. The presentation of this note is optional and not obligatory.

    Categories of Technical Awards:

    In Print Media
    Best Artistic Direction (awarded to the best work of visualization, best layout (which involves the choice of typography), Image, balance of the elements.
    Best Copy.
    Best Photography - Digital Manipulation (when there is also post-production digital work).
    Best Illustration (manual, digital and 3D).
    In Video
    Best Direction
    Best Photographic Direction
    Best Sound Design
    In Radio
    Best Sound Design
    Best Jingle

    The Grand Prix for each of the media shall be attributed to the best advertisement among all the Golden Shell Award awarded to that media. Each Award correspond a Trophy and a Diploma.

    For more, go to www.festivalmaputo.com

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