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Episode 182: Augmented reality, Virtual reality & Pokemon Go. Native VML and Y&R SA Partnership

Date: 21 Jul 2016
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Continental Outdoor continues to dominate Africa's DOOH growth!
Continental Outdoor continues to dominate Africa's DOOH growth!

Continental Outdoor is leading the way in paving South Africa and sub-Saharan Africa's roads, commuter and consumer convergence areas with digital advertising screens. It is fast expanding its network across Africa...

Issued by JCDecaux 27 Aug 2014

Alliance Media does it again!
Alliance Media does it again!

May has been a good month for Alliance Media as Alliance Media Zambia was presented with the Performance Management Review (PMR) Golden Arrow Award at a breakfast held in Lusaka. Alliance Media was awarded the Best Overall outdoor advertising company.

Issued by Alliance Media 26 May 2014

90 years of good deeds!
90 years of good deeds!

Alliance Media recently partnered with the Office of the President in Zambia by putting up a number of large-format billboards around Lusaka in honour of former president Dr Kenneth Kaunda, who celebrated his 90th birthday last month.

Issued by Alliance Media 19 May 2014

Why brand activations in Africa are evolving
Why brand activations in Africa are evolving

Stephan Botha of PMG division ProActive explains that, in Africa, to rise above the clutter a fully integrated approach is key and this includes the ever-growing use of social media.

By Stephan Botha, Issued by Provantage Media Group 14 May 2014

Alliance Media thanks
Alliance Media thanks

2013 has been another successful year for Alliance Media. This could not have been done without the hard work of the company's dedicated teams across five time zones in Africa.

Issued by Alliance Media 17 Dec 2013

Alliance Media increasing its presence in Zambia
Alliance Media increasing its presence in Zambia

Alliance Media has recently installed massive new 15m x 12m portrait billboards as well as some really powerful new landscape gantries in Zambia.

Issued by Alliance Media 14 Oct 2013

The state of the nation: Advertising in Africa
The state of the nation: Advertising in Africa

Is Africa the Dark Continent when it comes to the advertising industry? On the contrary, says Alan Edgar, Regional Creative Director, Ogilvy Africa and one of regional judges for African and Middle Eastern categories at this year's Loeries. It's alive and vibrant, but in dire need of world-class tertiary training institutions to tap into that potential.

By Staff Reporter 21 Sep 2013

Danette Breitenbach
Y&R: I have an agency...

Y&R is committed to having 20 agencies on the African continent by 2015. Leading the charge to achieve this is Yossi Schwartz, chairman of Y&R South Africa.

By Danette Breitenbach 5 Sep 2013

Findeco House lights up Lusaka skyline
Findeco House lights up Lusaka skyline

The night skies in Lusaka, Zambia, are lit up by Continental Outdoor Media, hosting the Samsung logo on Findeco House which has now become an iconic site on the skyline.

Issued by JCDecaux 17 Apr 2013

Zambia breaks new outdoor advertising record!
Zambia breaks new outdoor advertising record!

Alliance Media has recently installed Zambia's largest billboard, breaking their own record which was set only six months ago when they installed a billboard measuring 6mx30m for Samsung on the upmarket Kabulonga traffic circle.

Issued by Alliance Media 17 Apr 2013

Alliance Media scoops top award for best outdoor advertising company
Alliance Media scoops top award for best outdoor advertising company

Alliance Media has once again taken the first place in the category of Outdoor Advertising in the prestigious PMR (Professional Management Review) Awards.

Issued by Alliance Media 10 Apr 2013

Alliance Media dominates in Burundi
Alliance Media dominates in Burundi

Alliance Media Burundi has recently completed the installation of various new billboard structures in the East African country. The structures are all fully imported large format advertising devices whose advertising has been taken up by the country's leading brands.

Issued by Alliance Media 12 Dec 2012

Zambia's largest free-standing billboard installed by Alliance Media
Zambia's largest free-standing billboard installed by Alliance Media

Alliance Media Zambia, Zambia's largest outdoor advertising company has installed Lusaka's largest free-standing billboard structure in the capital city's upmarket area of Kabulonga. The billboard was taken up by Samsung who is using the medium to promote the newly released Galaxy S III and the Smart TV.

Issued by Alliance Media 10 Sep 2012

Can you hear your brand?
Can you hear your brand?

Audio Branding comes to Africa... Audio branding, also known as sound branding or sonic branding, is the use of sound to reinforce brand identity. Sound branding is increasingly becoming a vehicle for conveying a memorable message to consumers by taking advantage of the powerful memory sense of sound.

By Lars Deutsch 16 Apr 2012

Loeries 2011 opens for entries, categories revised
Loeries 2011 opens for entries, categories revised

The Loerie Awards launched its 2011 campaign, Tuesday 15 March 2011, entitled "Don't hate. Create", created by Draftfcb and supported by a mobisite and specially developed augmented reality apps, linking digital technology to the printed media, along with a revamp of its award categories.

15 Mar 2011

2011 Maputo International Ad Festival set for May

The sixth Maputo International Advertising Festival will take place from 25-27 May 2011, AMEP - the Mozambican Marketing, Advertising and Public Relations Association announced yesterday. The festival recognises advertising agencies, producers and communications companies worldwide especially from Africa and the Indian Ocean regions.

23 Feb 2011

AdReview... SA, SADC media facts 2010
AdReview... SA, SADC media facts 2010

In partnership with OMD, Tony Koenderman's AdReview is designed to provide expert and accurate media information covering South Africa and the SADC. The review covers Angola, Botswana, DRC, Lesotho, Mauritius, Mozambique, Namibia, Seychelles, South Africa, Swaziland, Tanzania, Zambia and Zimbabwe.

19 Jul 2010

Now bank ‘owns' Lusaka International Airport
Now bank ‘owns' Lusaka International Airport

Primedia Outdoor's International Division recently inked a five-year partnership with the National Airports Corporation Limited of Zambia, securing the exclusive advertising rights for its clients on airport trolleys at all of its international airports including Lusaka, Ndola, Livingstone and Mfuwe. A major beneficiary of the new deal is Barclays Bank.

11 Mar 2008

The Absa National Boat Show
The Absa National Boat Show

This spectacular event was held at the Coca-Cola Dome in Johannesburg from 17 - 19 August 2007. The annual event is a platform to showcase powerboats, yachts, outdoor adventure and watersports. The show has grown steadily in its five years of existence, with both exhibitor and visitor numbers increasing dramatically.

Issued by Right Stuff 24 Aug 2007

Innovation is the key
Innovation is the key

Recently Right Stuff developed the popular Pop Right Open range further to include the all-new Vertical Pop Right Open, which comes in two sizes. The new option offers greater variety for branding optimisation.

Issued by Right Stuff 23 Jul 2007

Right Stuff at Markex
Right Stuff at Markex

Right Stuff had the pleasure of participating in the annual Markex trade show held recently at the Sandton Convention Centre. As usual, the show was a great success and filled to the brim with exhibitors from all over the country, their stands as impressive as ever, making a visit to the show very much worth the while.

Issued by Right Stuff 18 Jun 2007

Right Stuff at the Durban Beach Festival
Right Stuff at the Durban Beach Festival

Right Stuff was recently awarded the 2007 Durban Beach Festival branding and activation contract. The brief is to brand the area, to bring the event into focus to make it more streamlined and eye-catching, ensuring that it is less intrusive than in previous years and giving prominence to the Beach Festival throughout the entire event area.

Issued by Right Stuff 1 Jun 2007

The Quick Kiosk is right every time
The Quick Kiosk is right every time

When it comes to outdoor event and point-of-sale branding, the Quick Kiosk provides a combined branding and sales platform using the classic recognisable Teardrop shape while also providing shade.

Issued by Right Stuff 9 May 2007

Primedia Outdoor expands into Zambia
Primedia Outdoor expands into Zambia

Primedia Outdoor's growing international division has expanded into Zambia to offer advertisers additional access to Africa under the helm of MD Gareth Letherby, who brings a wealth of experience in business in Africa with him.

24 Nov 2006