New Straits Times joins Digital Media AsiaHONG KONG, CHINA: Cheryl Goh, head of e-media at Malaysia's New Straits Times, has joined the programme for Digital Media Asia, which will be held in Hong Kong from 23 to 25 November next. The New Straits Times, which has increased its profits 100% between 2009 and 2011, has been undergoing a radical transformation, and Goh's presentation will look at the goals and outcomes of the change. Digital Media Asia, organised by the World Association of Newspapers and News Publishers (WAN-IFRA), has become the premier digital publishing conference in the region, bringing together hundreds of editors and publishers to examine the latest digital publishing innovations. There is still time to join them; full details can be found here. Strong focusGoh is in charge of spearheading the New Straits Times' growth into new media via new product development, strategic partnership and acquisitions. She will talk about how the e-media division has become a lynchpin of the company's reorganisation and growth, with a strategy that incorporates a strong focus on online and social media as potential new revenue streams. The New Straits Times app, launched earlier this year, is Malaysia's number one news portal app. And the e-media team also offers social media services for companies, which has been generating new revenues. The Digital Media Asia conference, to be held at the Hyatt Regency Hong Kong, is three conferences in one, with each day devoted to a different topic: online and social media, tablet publishing and mobile. The conference will be accompanied by the sought-after Asian Digital Media Awards, which recognise the best examples of how individuals and organisations in the Asia Pacific and Middle East have embraced new technology, innovative thinking and creativity in digital media. Other Digital Media Asia speakers include:
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