OOH news

ZambiaYour industry
Bizcommunity has over 400 industry contributors and we always welcome further contributions and contributors.
OOH news

Primedia Outdoor expands into Zambia

24 Nov 2006 09:07
Primedia Outdoor's growing international division has expanded into Zambia to offer advertisers additional access to Africa under the helm of MD Gareth Letherby, who brings a wealth of experience in business in Africa with him.
Gareth Letherby
"Gareth's intimate knowledge of transacting business in Africa was earned largely in Zambia," says Mike Thomas, GM Primedia Outdoor's International Division. "We welcome his Pan African skills to the team."

Letherby has been immersed in business in Africa since 1997, when he assisted re-launch Kodak into southern Africa. During this time, outdoor advertising captured his attention and he invested a further five years, honing his skills in this medium.

"Results driven, Gareth strives for customer service excellence," adds Thomas. "He draws on his affable and friendly nature to develop and nurture lasting business relationships, and employs his great understanding and experience of the African market to meet the challenges he faces there."

Says Letherby, "I am passionate about the outdoor industry and driven by team work and structure. I'm committed to making Primedia Outdoor in Zambia accountable to all its stakeholders by providing innovative outdoor advertising products and services that will add value to advertiser's offerings and services."
LEGAL DISCLAIMER: This Message Board accepts no liability of legal consequences that arise from the Message Boards (e.g. defamation, slander, or other such crimes). All posted messages are the sole property of their respective authors. The maintainer does retain the right to remove any message posts for whatever reasons. People that post messages to this forum are not to libel/slander nor in any other way depict a company, entity, individual(s), or service in a false light; should they do so, the legal consequences are theirs alone. Bizcommunity.com will disclose authors' IP addresses to authorities if compelled to do so by a court of law.