Sandra Steenkamp

Mystery shopping and quality assurance manager at BMi Research.
Location:South Africa
Company:BMi Research

    Profile

    Sandra Steenkamp is mystery shopping and quality assurance manager at BMi Research.
    Four fast ways to maximise in-store promotions

    When economies are under pressure, brand owners must work hard to preserve their coveted customer loyalty and sales...

    By Sandra Steenkamp 5 Feb 2018

    Lacklustre sales staff cost SA retailers dearly

    The indifferent attitude of South African retail sales staff when interacting with customers is not only costing retailers valuable sales but, in some cases, even delivering customers right into the hands of competitors...

    By Sandra Steenkamp 14 Apr 2016

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