Latest newsEmail inboxes are a busy place – so how do you make sure your message isn’t shifted straight to the dreaded Junk folder? We spoke to the team at Everlytic to get some sound advice from this South African-born and bred email and tech company. Follow their practical tips, adopt the right tone and sprinkle in a little humour to keep readers smiling (and clicking). 18 Jul 2025 Read more Inbox icons, subject line sorcerers, CTA kings – the results are in. The 2025 You Mailed It Awards by Everlytic have crowned their champs, with Old Mutual Rewards and Machine_ taking top honours in South Africa’s fiercest email showdown. And in true Mzansi style, Machine_ didn’t just pitch up – they came back for seconds, clinching their second win in a row. 16 Jul 2025 Read more Everlytic is making it easier than ever before to streamline customer touchpoints by delivering automated messages across multiple channels. 9 Dec 2024 Read more Everlytic is set to redefine customer communication with its revolutionary AI Studio, using WhatsApp for seamless chatbot interactions. 29 Nov 2024 Read more Everlytic is more connected to its business partners than ever before. 12 Sep 2024 Read more The results of Everlytic’s You Mailed It Email Marketing Awards 2024 are in, and ShopriteX and Machine_ emerged victorious in the respective categories. 6 Jun 2024 Read more Everlytic’s Digital Services Team takes the workload off marketers by building and sending effective email campaigns for them. 15 May 2024 Read more New year, same email marketing stats? Everlytic has launched a guide to remedy this. 22 Mar 2024 Read more Google and Yahoo’s new email authentication requirements will pave the way for new mailbox standards that require senders to step up their game. 11 Mar 2024 Read more Catchy valentine subject lines – and even a simple “Happy Valentine’s Day” – go a long way in enticing recipients to open marketing emails. 13 Feb 2024 Read more Brand communication in the education sector is highly competitive, but Everlytic’s new marketing report shares strategies to ensure emails stand out. 6 Dec 2023 Read more There’s a new force to reckon with at Everlytic as tech stalwart, Zuraida Smail, has stepped into the head of channel sales role. 27 Nov 2023 Read more Digital communication platform Everlytic analysed the data on millions of e-commerce emails sent from its platform between 2021 and 2022 to identify valuable insights that South African marketers can use to optimise their email campaigns for Black Friday. 20 Oct 2023 Read more The rise of the slogan, 'email is dead' may have caused some doubt, but South Africa's largest digital messaging platform, Everlytic, has assured industry professionals across the country that email remains a powerful and growing marketing medium. 27 Jun 2023 Read more Standing up, using her voice and overcoming challenges has made Everlytic's executive head of sales and marketing what she is today 20 Jun 2023 Read more Seamless and simple: Zapier's integration with Everlytic redefines access to essential applications for customers. 10 May 2023 Read more
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