L'Oréal Paris welcomes actresses Scarlett Johansson aboard as its new Ambassadress and actress Penelope Cruz as spokesperson for the company and its brands. Cruz represents Natural Match, a new haircolor line from L'Oréal Paris while Johansson represents HIP High Intensity Pigments, a new make-up collection specially for women who love intense color. New commercials starring both women were launched during the recent 63rd Annual Golden Globe Awards.
