Marketing and Media Zambia

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Africa's free trade area: the journey begins

With a combined market of over 1.2 billion people and a GDP of $2.5 trillion, AfCFTA could potentially make Africa the largest free trade area in the world. Vera Songwe, the Executive Secretary of the UN Economic Commission for Africa explains what's next...

Advertising Week reveals speaker line-up

Global thought leaders coming to Johannesburg for inaugural Advertising Week Africa...

Ethiopian authorities arrest journalist Mesganaw Getachew

Ethiopian authorities arrest journalist Mesganaw Getachew after he films outside court...

Madgoat TV seeks license in Kenya

Dubai-based investor Ricardo Badoer is seeking a commercial free to air television licence for the sports and entertainment channel Madgoat TV (MGTV)...

Film documents harrowing effects of war on women in Africa

Official trailer released for 'The Milkmaid' film which brings attention to the traumatising effects of insurgency on women and girls in Sub-Saharan Africa...

The rise and rise of 'Wakanda' marketing

With Black Panther came a new kind of storytelling: one that celebrated cultural backgrounds and strengths...

A Cultural Economies Conference for Fak'ugesi

Cultural Economies Conference launched at Fak'ugesi African Digital Innovation Festival...

Kenya finalising its plan to tax YouTube and Netflix

The Kenyan ICT ministry is in the final stages of developing a framework that will be used to tax foreign online streaming media services such as YouTube and Netflix...

Mo Abudu: Woman of many firsts

A trailblazer in changing the negative narrative about the continent of Africa...

Guinea media leader arrested

The African Editors Forum (TAEF) strongly condemns the arrest of one of the leading lights of African media, Souleymane Diallo of Guinea Conakry...

Why 9:41 am means something

How confident are you of your brand and product? Could you only put the logo on the box without the brand name...?

#Loeries2019: Africans aren't just swimming with the creative sharks, we are the sharks

Piwe Motshegoa, head of sales: general entertainment at DStv media sales, kicked off the DStv Seminar of Creativity - a highlight of Loeries Creative Week as the industry gets ready for the annual award nights - with a reminder that Africans hold all the storytelling magic they need...

By Leigh Andrews 23 hours ago

The rise and rise of 'Wakanda' marketing

With Black Panther came a new kind of storytelling: one that celebrated cultural backgrounds and strengths...

By Uzoma Ukah 1 day ago

#Loeries2019: What do CMOs really want from their agency?

One of the biggest changes to the advertising landscape in recent years? Bringing creatives in-house. But does it work to do so? The robust and honest discussion led by Joanne Joseph at the Loeries Masterclasses explained what this means for members of the industry working together in the future, and what both sides really want...

By Leigh Andrews 1 day ago

#Loeries2019: Our responsibility of better representation in advertising, media

The media and advertising industries play an important role in stirring the way society is portrayed. Here's why UN Women and Dove's masterclass session at Loeries 2019 called for the creative industry as a whole to take a stand and work actively towards better representation, particularly in terms of gender...

By Leigh Andrews 1 day ago

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