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D&AD announces theme and identity for 2020 D&AD Festival

D&AD's new theme for its 2020 Festival has been announced. The theme, 'Imagine everything', encapsulates the ambition and scope of this year's event: a global festival celebrating creativity...

1 day ago

#AfricaCom: Why "African time" is now for African storytelling, by Africans

Yolisa Phahle, CEO of general entertainment at the MultiChoice Group, presented the final keynote session of the second day of AfricaCom 2019. As "a South African who lives and breathes the African dream," she explains why they're retelling possibly the greatest African story of all time, with global appeal...

By Leigh Andrews 14 Nov 2019

#EpicaAwards2019: SA's VMLY&R announced as one of the finalists!

The 2019 Epica Awards shortlist has been announced with South Africa's VMLY&R's "Don't Tell Me What To Do" campaign for Edgars revealed as a finalist in the Branded Content - Music Video category...

13 Nov 2019

5 steps to becoming a smarter target marketer

Dr Carl Driesener, senior marketing scientist at the Ehrenberg-Bass Institute (EBI) of marketing science in Australia - the home of evidence-based marketing, shared five steps to being a smarter target marketer at Spark Media's recent 'seminar roadshow'...

By Leigh Andrews 8 Nov 2019

NYF Advertising Awards recognise pre-entered work with Mad For This Ad

The New York Festivals' International Advertising Awards has introduced a new initiative that will acknowledge impressive work before it's been entered into the awards programme...

6 Nov 2019

Announcing Nahana Communications Group: An innovative offering launched to better deliver for SA's advertising and marketing demands

South Africa's advertising and marketing communication industry has a new group of agencies, Nahana Communications Group...

Issued by FCB Joburg 1 Nov 2019

One Young World to join Epica at 2019 Creative Circle

Epica has partnered with One Young World: The Global Forum for Young Leaders for the 2019 Creative Circle seminar...

30 Oct 2019

Google, Facebook and Amazon to dominate global adspend in 2020 - forecasts Warc

Warc has forecasted global advertising investment growth across the 19 categories it monitors - which is expected to result in a 6% ($656bn) increase...

25 Oct 2019

Clio Entertainment Awards announces 2019 shortlist

The shortlist for the 2019 Clio Entertainment Awards has been announced. The awards will be handed out on 21 November 2019 at the Dolby Theatre in Hollywood...

24 Oct 2019

Elizabeth Elfenbein, Michael Bonilla to chair 2019 Global Awards' Executive Jury sessions

The New York Festivals' Global Awards has announced the executive juries for this year's Executive Jury sessions...

22 Oct 2019

Egta, The Global TV Group release TV Charter on transparency in ad measurement

The Brussels-based association of television and radio sales houses, Egta, and The Global TV Group have published a TV Charter...

21 Oct 2019

A love letter to misfits

Culture, by its very definition, ought to be fluid. It evolves, it changes, it adapts, and it reflects in perhaps the most authentic way the ideals, purpose and passion of an organisation...

By Taazima Kala-Essack 17 Oct 2019

Boomtown creates celebration ad for Lafarge

As part of Lafarge Zambia's 70 years celebration, Boomtown created an emotive commercial for online platforms and local television...

16 Oct 2019

Today's tech tips marketers can use to save the shopper money

Top on the shopper's mind today is that she needs to save her money - and that includes when you ask her to use her mobile phone to enter a competition and engage with your brand. Here are our five top tech tips that South African marketers can use...

By Candice Goodman, Issued by Mobitainment 14 Oct 2019

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