Marketer | Bizcommunity

Marketer | Bizcommunity

News

The digital shifts every African marketer should be watching

Marketing

The digital shifts every African marketer should be watching

Issued by Dentsu 2 Sep 2026

The Lead Creative | Marketing needs humanity, not more noise

The Lead Creative

The Lead Creative | Marketing needs humanity, not more noise

Danette Breitenbach 1 Sep 2026

AI is optimising for ad fraud… because you told it to

Artificial Intelligence

AI is optimising for ad fraud… because you told it to

JG Bezuidenhout, Issued by Offernet 26 Aug 2026

#WomensMonth | Edna Mohale: Living much more deliberately in her purpose

Women's Month

#WomensMonth | Edna Mohale: Living much more deliberately in her purpose

Danette Breitenbach 26 Aug 2026

Musa Kalenga, CEO, Brave Group asks what happens to agency fees when AI halves the hours? (Image source: © 123rf )

Marketing & Media

How AI is challenging traditional agency billing models and defining value

Musa Kalenga 26 Aug 2026

#Newsmaker | Siwelile Thusi brings a new strategy to Orchard on 25

Advertising

#Newsmaker | Siwelile Thusi brings a new strategy to Orchard on 25

Karabo Ledwaba 18 Aug 2026

In a first, the Best Digital agency Award at Bookmarks was shared between two agencies: Accenture Song (pictured) and Ogilvy (Image: @Bizcommunity)

IAB Bookmarks Awards

#Bookmarks2026 | It's a first! Best Digital Agency awarded to two agencies

14 Aug 2026

Women who build: The business lessons no one teaches you

Women's Month

Women who build: The business lessons no one teaches you

Issued by GoTyme for Business 7 Aug 2026

Research

Social marketing faces 3 limits, latest Warc research finds

6 Aug 2026

How South Africa's youth are rewriting the marketing playbook

Marketing

How South Africa's youth are rewriting the marketing playbook

Sthando Msweli, Issued by Matte BLK 16 Jul 2026

Warc and TikTok say brands need community intelligence to win with AI

Advertising

Warc and TikTok say brands need community intelligence to win with AI

15 Jul 2026

Marketing

SA leading marketers say brand and performance marketing are no longer rivals

13 Jul 2026

Why experience marketing matters more than ever

Marketing

Why experience marketing matters more than ever

Thato Matlhabegoane, Issued by Duma Collective 8 Jul 2026

Liezel Malherbe: Why humour is a South African marketer’s secret weapon

Marketing

Liezel Malherbe: Why humour is a South African marketer’s secret weapon

Issued by Lumico 7 Jul 2026

It’s not about timing the feed. It’s about time in the feed

Digital

It’s not about timing the feed. It’s about time in the feed

Mathabatha Sexwale, Issued by Brave Group 3 Jul 2026

Direct marketing: A national opt-out system and the effect on B2B marketing

Corporate & Commercial Law

Direct marketing: A national opt-out system and the effect on B2B marketing

Nicolene Schoeman-Louw, Issued by SchoemanLaw 30 Jun 2026

Social Media

The hidden burnout crisis facing social media marketers

Kelly Cours Anderson, Ashley Hass and Breanne A. Mertz 26 Jun 2026

Marketing

The platform your media plan is ignoring is already shaping what AI says about your brand

Musa Kalenga, Issued by Brave Group 18 Jun 2026

Jim Stengel has been named as the Cannes inaugural Lions Laureate for Marketing. (Image source: @ Lia )

Cannes Lions

#Cannes2026 | Former P&G marketing officer named inaugural Lions Laureate for Marketing

17 Jun 2026

Effie Worldwide has released the 2025 Effie Index (Image supplied)

Marketing

Global Effie Index: 2025’s most effective marketers, brands and agencies

17 Jun 2026

Publicity For Good founder Heather Holmes has been named the PRNews 2026 Top Women in PR & Communications Honouree (Image supplied)

PR & Communications

PR award recognises PFG CEO

17 Jun 2026

Pierre Cassuto, Humanz’ global chief marketing officer, says the most costly habit in marketing right now isn’t bad creative. It relates to the campaign itself (Image source: © 123rf )

Social Media

A campaign is a fiction - the algorithm needs continuity

pierre cassuto 12 Jun 2026

Why 'waiting for infrastructure' doesn’t work

Marketing

Why 'waiting for infrastructure' doesn’t work

David Blyth, Issued by eatbigfish 11 Jun 2026

The old playbook is finished. So is the way we measure TV in South Africa

TV

The old playbook is finished. So is the way we measure TV in South Africa

Issued by TDMC 10 Jun 2026

The backroom beat that shook the world

Marketing

The backroom beat that shook the world

Japhet Manda, Issued by Brave Group 8 Jun 2026

Sydney Mbhele, group chief marketing & corporate affairs officer at Absa, talks about the shifts in marketing in banking (Image supplied)

Marketing

#BehindtheMarketer | Absa’s Sydney Mbhele: Trust and relevance will decide future banking winners

Danette Breitenbach 4 Jun 2026

In the lead up to Cannes Lions 2026, Special Effects Media South Africa's Victoria Oyeboade says African brands need ecosystems, not just endorsements (Image supplied)

Cannes Lions

#Cannes2026 | The Lions creators reality check: Why African brands need ecosystems

Victoria Oyeboade 3 Jun 2026

New appointments for CMO positions have been made.

Marketing

CMO Watch | Luxury, FMCG, media and tech see new leaders

1 Jun 2026

Ex-TikTok and L’Oréal Luxe CMO Deshnie Govender launches culture Studio 545

Marketing

Ex-TikTok and L’Oréal Luxe CMO Deshnie Govender launches culture Studio 545

Issued by Studio 545 1 Jun 2026

The authenticity imperative: What FMCG brands need from marketing talent in 2026

Retail Marketing

The authenticity imperative: What FMCG brands need from marketing talent in 2026

Issued by Afrizan 29 May 2026

Ivan Moroke, MAA chairperson, examines how marketers genuinely drive growth in using the algorithm and the insight to find commercial success (Image supplied)

Marketing

Algorithm or insight? Neither… it’s a false choice

Ivan Moroke 26 May 2026

Sni Mhlongo's coming of age ceremony featured some of her favourite brands. Source: Instagram.

Social Media

15.9m-view umemulo reframes brand-creator partnerships through participation

Thando Gambushe 25 May 2026

Advertising

Warc identifies 8 blockers to advertising effectiveness

22 May 2026

Eddy Cue. Spurce: Apple.

Cannes Lions

#CannesLions2026 | Apple’s Eddy Cue is Entertainment Person of the Year

22 May 2026

Image source: Richard Thomas –

Consumer Law

CPA amendments: What new direct marketing rules mean for agents

Rowan Terry and Clare Laurent 20 May 2026

Ogilvy South Africa Cape Town is the 2026 One Show ME & Africa Agency of the Year, and Promise Johannesburg ME & Africa Independent Agency of the Year (Image supplied)

The One Club for Creativity

Ogilvy and Promise top One Show ME & Africa rankings

19 May 2026

Cannes Lions

#CannesLions2026 | Creative Marketer of the Year named

18 May 2026

Marketing

The future of OTC marketing lies in the recommendation moment

Michael Gullan 18 May 2026

Advertising

Warc: Meta ad revenue to hit $240bn in 2026 on AI automation

14 May 2026

The awards recognise marketing and supply talent in South Africa. Source: Supplied.

Marketing

IMM Institute names SA's top marketers and supply chain leaders

12 May 2026

Vicinity Media's Omnichannel Analytics measures the real-world impact of omnichannel advertising

OOH

Vicinity Media's Omnichannel Analytics measures the real-world impact of omnichannel advertising

Neil Clarence, Issued by Vicinity Media 25 May 2026