VML | Bizcommunity

VML | Bizcommunity

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Will AI see empty agencies with no humans? (Image Source: @ Space OS )

Artificial Intelligence

How AI could be the great equaliser in creative agencies

Melusi Tshabalala 21 hours

App Your Game’s Yusuf Abrahams says neuroinclusive design is the real competitive edge for 2026 (and after) (Image supplied)

Marketing

#BizTrends2026 | App Your Game’s Yusuf Abrahams: Neuroinclusive design, the real competitive edge for 2026

Yusuf Abrahams 13 Feb 2026

The ninth edition of VML’s Tomorrow’s Commerce report looks to shopper behaviour in 2026 and far beyond. The big take-out? Technology isn’t slowing down, but the humans are rebelling (Image supplied)

Advertising

#BizTrends2026 | VML’s Tomorrow’s Commerce: Technology isn’t slowing down but the humans are rebelling

VML 28 Jan 2026

SA's Glenda Venn on Art Directors Club jury

The One Club for Creativity

SA's Glenda Venn on Art Directors Club jury

8 Jan 2026

Advertising

Roblox unveils new ad format to captivate Gen Z and Gen Alpha

7 Jan 2026

Pinterest takes a major leap into CTV advertising

Advertising

Pinterest takes a major leap into CTV advertising

15 Dec 2025

EXCLUSIVE: IAB South Africa releases the first Bookmarks Digital Rankings 2025

IAB Bookmarks Awards

EXCLUSIVE: IAB South Africa releases the first Bookmarks Digital Rankings 2025

11 Dec 2025

To reach younger donors, the South African Guide Dog Association, together with VML, created AI pupfluencer, Maxx Reps (Image supplied)

Marketing

AI pupfluencer created to reach younger audience for Guide Dog Association

10 Dec 2025

Brenda Khumalo joins the Grand Jury for Gerety Awards 2026

Advertising

Brenda Khumalo joins the Grand Jury for Gerety Awards 2026

9 Dec 2025

VML acquires digital innovation agency

Advertising

VML acquires digital innovation agency

8 Dec 2025

VML’s Future Shopper Report 2025 reveals 3 crucial Black Friday trends

Trends

VML’s Future Shopper Report 2025 reveals 3 crucial Black Friday trends

19 Nov 2025

Giant Films' Emma Lundy named head of Clio Awards jury for film

Advertising

Giant Films' Emma Lundy named head of Clio Awards jury for film

7 Nov 2025

Thule Ngcese, creative partner & co-founder at Distrikt 9, a supplier development partner of VML South Africa, has watched from the jury room as work out of the Middle East increasingly dominates the Loeries. The South African creative industry, he says, needs to up its game (Image supplied)

Advertising

Thule Ngcese: "Time to lead, not follow. SA needs to up its game."

Thule Ngcese 7 Nov 2025

The team of (left) Zainab Mitha, art director and (right) Jasmin Vandersteen, copywriter, at Joe Public, Durban (Image supplied)

DEI

6 ME and Africa creatives named in Next Creative Leaders

6 Nov 2025

Catch up on the VML Birdwatching at The Loeries podcasts (Image: Lesley Svenson © Bizcommunity)

Loeries Creative Week

VML's Birdwatching at The Loeries omnibus: Missed out? Catch up now!

23 Oct 2025

Tseliso Rangaka among One Show 2026 Jury Presidents

The One Club for Creativity

Tseliso Rangaka among One Show 2026 Jury Presidents

22 Oct 2025

VML South Africa has appointed Danelle Stiles (left) as chief operating officer and Insaaf Khan (right) as chief client officer (Image supplied, composite: Bizcommunity © Lesley Svenson)

Advertising

VML's new-look exco, with 2 significant appointments

21 Oct 2025

Sixty (60) young women in advertising and marketing connected with industry leaders in the sky on the iconic Cape Wheel at the V&A Waterfront during Loeries Creative Week 2025 as part of Open Chair’s Friends in High Places in partnership with KFC Africa (Image supplied)

DEI

Open Chair's Friends in High Places connects emerging talent with women leaders

17 Oct 2025

#Orchids&Onions: Checkers cooks with Jamie Oliver, Vaseline warms hearts

#OrchidsandOnions

#Orchids&Onions: Checkers cooks with Jamie Oliver, Vaseline warms hearts

Brendan Seery 14 Oct 2025

VML Birdwatching at The Loeries | Episode 7: Meet the award winning young creatives

Loeries Creative Week

VML Birdwatching at The Loeries | Episode 7: Meet the award winning young creatives

Karabo Ledwaba 13 Oct 2025

Loeries Agency of the Year Joe Public (Image: Loeries, ER Lombard, Gallo Images)

Loeries Creative Week

#Loeries2025 Night 2 | All the winners

11 Oct 2025

Loeries Creative Week

VML Birdwatching at The Loeries | Episode 5: Building a country's brand

Danette Breitenbach 10 Oct 2025

VML Birdwatching at The Loeries | Episode 6: Inspiring young people

Loeries Creative Week

VML Birdwatching at The Loeries | Episode 6: Inspiring young people

Danette Breitenbach 13 Oct 2025

VML Birdwatching at The Loeries | Episode 4: The real meaning of creativity

Loeries Creative Week

VML Birdwatching at The Loeries | Episode 4: The real meaning of creativity

Danette Breitenbach 10 Oct 2025

VML Birdwatching at The Loeries | Episode 3: More than an awards show

Loeries Creative Week

VML Birdwatching at The Loeries | Episode 3: More than an awards show

Danette Breitenbach 10 Oct 2025

VML Birdwatching at The Loeries | Episode 2: Katherine Madley on the state of retail

Loeries Creative Week

VML Birdwatching at The Loeries | Episode 2: Katherine Madley on the state of retail

Danette Breitenbach 9 Oct 2025

VML Birdwatching at The Loeries | Episode 1: Insights from the jury presidents

Loeries Creative Week

VML Birdwatching at The Loeries | Episode 1: Insights from the jury presidents

Danette Breitenbach 9 Oct 2025

Vaseline captures the spirit of Heritage Day

Advertising

Vaseline captures the spirit of Heritage Day

Unati Moalusi 7 Oct 2025

Source: © 123rf Murray Hamilton, content director, VML South Africa tackles the “should design inform copy or should copy inform design?”debate

CRM, CX, UX

“Should design inform copy or should copy inform design?”

Murray Hamilton 6 Oct 2025

Advertising

Warc report: 80% of strategists say strategy is undervalued but in demand

6 Oct 2025

Philani Mokoena wants to bring human insight to the judging process. Source: Supplied.

Prism Awards

#PrismYoungVoices | DNA Brand Architects' Philani Mokoena on raising the standard

2 Oct 2025

South African talents shine in Next Creative Leaders 2025 shortlist

The One Club for Creativity

South African talents shine in Next Creative Leaders 2025 shortlist

23 Sep 2025

The Future Shopper 2025: VML reveals key trends shaping e-commerce

Trends

The Future Shopper 2025: VML reveals key trends shaping e-commerce

19 Sep 2025

Absa won the Grand Prix Award. Source: YouTube.

Streaming

Meet the YouTube Works Awards winners

11 Sep 2025

Source: © VML Parusha Partab, chief strategy officer, VML South Africa says leading with empathy – not noise – is how brands can get the balance right between grounded messaging and standout creativity

Trends

#BizTrends2025 | VML's Parusha Partab: Empathy in a surreal world and other trends

Parusha Partab 11 Sep 2025

Source: © Gerety Awards VML is the Gerety Awards Global Network of the Year. Pictured: VML's Thanks for Coke-Creating campaign from Coca-Cola that won gold at the Awards.

Advertising

Gerety Awards 2025 winners - VML named Global Network of the Year

9 Sep 2025

ACA launches white paper on AI: a call for informed, responsible adoption across the industry

Artificial Intelligence

ACA launches white paper on AI: a call for informed, responsible adoption across the industry

Issued by Association for Communication and Advertising 8 Sep 2025

Source: © 123rf Scopen’s eighth edition of its Agency Scope study in Mexico has found that brands in Mexico are betting on creativity more than ever to stand out and agencies increase their creative recognition

Marketing & Media

Part 2: Agency Scope Mexico – Brands bet on creativity more than ever to stand out

8 Sep 2025

Advertising

Nash Koosialee appointed Avatar managing partner

29 Aug 2025

All the 2025 WesBank New Generation Awards finalists

Digital

All the 2025 WesBank New Generation Awards finalists

29 Aug 2025

The future is female (to the power of AI)

Women's Month

The future is female (to the power of AI)

Issued by icandi CQ 25 Aug 2025

Jessica Babsy, senior art director at VML South Africa, was living the dream when she earned a Young Lions Pass to the Cannes Lions Festival of Creativity through the Open Chair community. Source: Supplied.

Women's Month

#WomensMonth | Open Chair's lioness: Jessica Babsy - I carry the stories of Cannes women with me

Jessica Babsy 21 Aug 2025

The IAB SA 2025 Bookmarks Awards winners have been announced, with Ogilvy named Best Digital Agency of 2025 (Image supplied)

IAB Bookmarks Awards

Ogilvy and KFC take the double in the IAB Bookmark Awards

15 Aug 2025

#WomensMonth | VML's Sihle Delport-Wetselaar: Acknowledging women’s strength

Women's Month

#WomensMonth | VML's Sihle Delport-Wetselaar: Acknowledging women’s strength

Danette Breitenbach 14 Aug 2025

Effie South Africa announces 2025 grand jury in record-breaking entry year

Marketing

Effie South Africa announces 2025 grand jury in record-breaking entry year

Issued by Association for Communication and Advertising 7 Aug 2025

Ford’s latest TVC campaign celebrates the essence of what it means to Live the Ranger Life (Image supplied, Photo credit: Tim Gerges)

Advertising

#BehindtheCampaign | Ford’s Live the Ranger Life: Off-road and on message

31 Jul 2025

SA’s world-first Chrome extension takes on harmful AI beauty standards

Artificial Intelligence

SA’s world-first Chrome extension takes on harmful AI beauty standards

Issued by VML 29 Jul 2025

ACA welcomes new board and leadership team for 2025/26

Advertising

ACA welcomes new board and leadership team for 2025/26

Issued by Association for Communication and Advertising 22 Jul 2025

Advice for grads looking to break into advertising

Marketing & Media

Advice for grads looking to break into advertising

Rialene Nel 15 Jul 2025