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Accelerated growth sees Amazon crowned 2019's BrandZ Top 100 Most Valuable Global Brand
Accelerated growth sees Amazon crowned 2019's BrandZ Top 100 Most Valuable Global Brand

With little sign of a slowdown in growth, Amazon has become the world's most valuable brand, according to the 2019 BrandZ Top 100 Most Valuable Global Brands ranking released today...

Issued by Kantar 11 Jun 2019

iProspect East Africa wins big at the Digital Media Awards 2019
iProspect East Africa wins big at the Digital Media Awards 2019

At the second edition of the annual Digital Media Awards (DMA) held in Nairobi on 30 May 2019, iProspect East Africa Limited were overall winners in four categories...

Issued by Dentsu Aegis Network 4 Jun 2019

A changing African consumer branding environment
A changing African consumer branding environment

In Africa, household consumption is expected to reach $2.5tn by 2030 with Nigeria, Egypt, and South Africa accounting for nearly half that...

Issued by Smart Media 16 May 2019

Taking it outside
Taking it outside

Out of Home (OOH) is the only ad-block-proof digital medium around. How is digital unleashing fresh creativity in OOH in sub-Saharan Africa?..

Issued by Dentsu Aegis Network 16 May 2019

Do we need a digital detox?
Do we need a digital detox?

Digital is booming (and showing no signs of slowing down) in Africa, so is the global trend towards "detoxing" from technology and social media relevant to us in sub-Saharan Africa?..

Issued by Dentsu Aegis Network 14 May 2019

Nigerian publishers gear up for digital transformation
Nigerian publishers gear up for digital transformation

365 Digital, supported by Google, hosted the Ad Tech Masterclass in Lagos, Nigeria, aimed at fostering a greater unified online advertising ecosystem...

Issued by 365 Digital 13 May 2019

Sign up for our webinar | The emotional power of purpose in advertising - the pitfalls and potential
Sign up for our webinar | The emotional power of purpose in advertising - the pitfalls and potential

In this webinar Dr Rana el Kaliouby, co-founder and CEO of Affectiva, and Graham Page, MD for Offer at Kantar's Insights Division, will share evidence of what they know works well, and how to navigate your brand towards successful purpose driven advertising...

Issued by Kantar 7 May 2019

Facebook chatbot world first for Heineken South Africa
Facebook chatbot world first for Heineken South Africa

Heineken South Africa wanted to run a sales driver campaign in a fresh, innovative way. The iconic beer giant decided to launch a chatbot that would be the first of its kind...

Issued by Techsys Digital 3 May 2019


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