Marketers | Bizcommunity

Marketers | Bizcommunity

News

Industry insights: Consumers still aspire, but planning is everything

Research

Industry insights: Consumers still aspire, but planning is everything

Issued by Vicinity Media 2 days

Bryony Rose. Source: Nedbank IMC

IMC Conference

#BehindtheIMC | Bryony Rose on AI search, adaptability, and redefining digital visibility

Chloe Posthumus 3 days

SA women prefer local titles (for most of their media needs)

Women's Month

SA women prefer local titles (for most of their media needs)

Issued by Spark Media 6 Aug 2025

Assegai Awards 2025: It’s about hitting the mark

Direct Marketing

Assegai Awards 2025: It’s about hitting the mark

Issued by DMASA 6 Aug 2025

Research

What South Africa’s fast food choices reveal about brand loyalty, value and visibility

Issued by Rogerwilco 5 Aug 2025

Driving attention and sustainability through media

Media

Driving attention and sustainability through media

Issued by Dentsu 4 Aug 2025

Source: © 123rf Flow Marketplace is a commerce media platform that allows advertisers to browse, select, and activate hundreds of premium first-party audiences in just a few clicks

Advertising

Shoppable audience marketplace for advertisers launches

1 Aug 2025

Meet the judges of the IAS Agency Credentials Award

Direct Marketing

Meet the judges of the IAS Agency Credentials Award

Issued by DMASA 1 Aug 2025

Source: © 123rf Beate Stiehler-Mulder says marketers need to promote a more sustainable consumption culture

Marketing

Marketers need to promote a more sustainable consumption culture

Beate Stiehler-Mulder 1 Aug 2025

IMC Conference

#BehindtheIMC | BBC's chief brand officer, Charl Bassil: Culture eats strategy for breakfast

Chloe Posthumus 4 Aug 2025

Messy metrics to meaningful insights: The power of a GA4 audit

Marketing

Messy metrics to meaningful insights: The power of a GA4 audit

Issued by Dentsu 31 Jul 2025

Source: © 123rf New Warc and TikTok research shows how social and video have changed the way we seek, find and buy

Research

Warc: 3 key opportunities for marketers in the new era of search

31 Jul 2025

The experience paradox: Why better satisfaction scores don't always mean growth

CRM, CX, UX

The experience paradox: Why better satisfaction scores don't always mean growth

Nithi Kumar, Issued by Kantar 30 Jul 2025

Vaughan Croeser, Vice President of Marketing at The South African Breweries (AbInBev). Image supplied.

IMC Conference

#BehindtheIMC | Vaughan Croeser on creativity, experience, and the beer industry's impact

Chloe Posthumus 31 Jul 2025

Rising stars: Appreciating our greatest assets

IMC Conference

Rising stars: Appreciating our greatest assets

Issued by IMC Conference 30 Jul 2025

Email still leads the way in marketing: outshining billboards, TV ads, and other flashy campaigns

Direct Marketing

Email still leads the way in marketing: outshining billboards, TV ads, and other flashy campaigns

Issued by Everlytic 30 Jul 2025

Source: © 123rf The year ahead brings a perfect storm of marketing pressures. Are your agency partners ready?

Marketing & Media

Preparing for 2026: Why the clock is already ticking for marketers

29 Jul 2025

CSA Global debuts SA Chart Pulse: a new era for tracking music influence

Music

CSA Global debuts SA Chart Pulse: a new era for tracking music influence

28 Jul 2025

Marketing

Last call to nominate outstanding African marketing talents for AMC Awards

28 Jul 2025

Promotions & Activations

Dear brand manager - Let's talk about those “millions in prizes” promotions

Andrew Walmsley, Issued by Techsys Digital 25 Jul 2025

What South Africans crave: Unlocking the R190bn fast food economy

Retail Marketing

What South Africans crave: Unlocking the R190bn fast food economy

Issued by Rogerwilco 24 Jul 2025

Warc report: Top consumer trends shaking up next year’s spending habits

Advertising

Warc report: Top consumer trends shaking up next year’s spending habits

23 Jul 2025

From schools to homes, dentsu SA serves as a force for good this Mandela Day

Mandela Month

From schools to homes, dentsu SA serves as a force for good this Mandela Day

Issued by Dentsu 22 Jul 2025

Sustainability becomes more urgent as consumers vote with their wallets

Marketing

Sustainability becomes more urgent as consumers vote with their wallets

Andrew Turner, Issued by Incubeta 21 Jul 2025

#NedbankIMC2025| Lucky Hustle's Darren Morris - Why today's CMOs must speak the language of business

IMC Conference

#NedbankIMC2025| Lucky Hustle's Darren Morris - Why today's CMOs must speak the language of business

Darren Morris 21 Jul 2025

Will AI reshape the future of advertising? Gen Z demands authenticity

Artificial Intelligence

Will AI reshape the future of advertising? Gen Z demands authenticity

18 Jul 2025

Viticulture & Oenology

SA wine at a crossroads: Turning US tariffs into global brand opportunity

Jeremy Sampson 17 Jul 2025

Influencer marketing: Asset or liability?

Marketing

Influencer marketing: Asset or liability?

Issued by IMC Conference 17 Jul 2025

Source: © 123rf The IAS Media Assurance Masterclass Series reveals that 70% of procurement professionals are
overwhelmed by marketing contracts, while agencies quietly exploit the gaps

Marketing & Media

Overwhelming marketing contracts, agencies quietly exploit the gaps

16 Jul 2025

You mailed it! Celebrating South Africa’s slickest email campaigns of 2025

Marketing

You mailed it! Celebrating South Africa’s slickest email campaigns of 2025

Issued by Everlytic 16 Jul 2025

Advertising

IAB Report: Nearly 90% of advertisers in the US will use GenAI for video ads

16 Jul 2025

Record entries drive expansion of 2025 Effie Awards South Africa jury

Advertising

Record entries drive expansion of 2025 Effie Awards South Africa jury

Issued by Association for Communication and Advertising 15 Jul 2025

From deck to DNA: Embedding culture in your credentials

Direct Marketing

From deck to DNA: Embedding culture in your credentials

Issued by DMASA 15 Jul 2025

Daily Maverick’s Marketing Masterclass Series 2 is underway. Here’s what’s next.

Marketing

Daily Maverick’s Marketing Masterclass Series 2 is underway. Here’s what’s next.

Issued by Daily Maverick 14 Jul 2025

Why CMOs need to rethink marketing effectiveness

Marketing

Why CMOs need to rethink marketing effectiveness

Musa Kalenga, Issued by Brave Group 14 Jul 2025

From broadcast to breakthrough: Realising the power of global sponsorship assets locally

Sponsorship

From broadcast to breakthrough: Realising the power of global sponsorship assets locally

Struan Campbell, Issued by Octagon 11 Jul 2025

Advertising

Warc signals potential renaissance for programmatic advertising

11 Jul 2025

Nazareen Ebrahim: Brilliant women in AI Ethics 2024 and AIE Summit speaker

Artificial Intelligence

Nazareen Ebrahim: Brilliant women in AI Ethics 2024 and AIE Summit speaker

Karabo Ledwaba 11 Jul 2025

Why trust and human instinct remain marketers’ most valuable assets

Media

Why trust and human instinct remain marketers’ most valuable assets

Dewald van Niekerk, Issued by Mediamark 10 Jul 2025

#WPRD2025 | Bizcommunity joins global PR community in celebrating World PR Day

World PR Day

#WPRD2025 | Bizcommunity joins global PR community in celebrating World PR Day

9 Jul 2025

Source: © 123rf For the first time in the decade-long history of Agency Scope in South Africa, participation is on track to surge to a record 710 interviews

Marketing

Marketers make their voices heard, as Agency Scope participation almost quadruples

8 Jul 2025

Unifying customer data is key to winning digital consumers

CRM

Unifying customer data is key to winning digital consumers

Kunal Badiani 7 Jul 2025

Baking media effectiveness into your video marketing strategy

Marketing

Baking media effectiveness into your video marketing strategy

Issued by Google 4 Jul 2025

How to break the data deadlock to unlock marketing profits

Marketing

How to break the data deadlock to unlock marketing profits

Issued by Incubeta 4 Jul 2025

Source: © 123rf Saul Marquez, CEO of Outcomes Rocket, examines what Prime Day reveals about the future of performance marketing

Marketing

Prime Day: A new performance marketing landscape

Saul Marquez 3 Jul 2025

Consistency is Cannes Lions' 2025 mantra

Cannes Lions

Consistency is Cannes Lions' 2025 mantra

3 Jul 2025

Do you have what it takes to compete? Daily Maverick’s Marketing Masterclass series returns

Marketing

Do you have what it takes to compete? Daily Maverick’s Marketing Masterclass series returns

Issued by Daily Maverick 2 Jul 2025

Forge by Brave to sponsor 2 key categories at the 2025 New Generation Awards

Marketing

Forge by Brave to sponsor 2 key categories at the 2025 New Generation Awards

Issued by Brave Group 2 Jul 2025

South African Kerushan Govender has been elected president of the 94-year-old American Marketing Association’s New York chapter (Image supplied)

Marketing

South African elected president of AMA an opportunity for African marketing

1 Jul 2025